Together with That Real Estate Tech Guy Host Jordan Fleming, Jesus Toledo of 8020REI talks about the profound impact of data solutions on investors' success.
Jesus explains the benefits investors can reap by partnering with data vendors like 8020REI. He sheds light on their unique approach and unveils the philosophy behind the name, stating, “That's why we're called the 8020REI, it's because we always look for the 20%. What did the 20% of properties have in common that generated the 80% of the revenue?” This strategic approach involves analyzing lead generation elements and studying buyers’ habits through reverse engineering. By doing so, investors gain a profound understanding of their “buy box,” enabling them to leverage better data and tailor their marketing strategies accordingly.
The discussion takes an intriguing turn as Jesus and Jordan explore the role of data engineering in the real estate industry. Jesus highlights how the younger generation is reshaping the landscape by harnessing the power of data, challenging both seasoned and novice entrepreneurs to embrace data analytics as paramount. He emphasizes, “I realized, and if you notice now, more and more, the big guys in real estate are becoming younger kids, and that evolution is driven by the data as well.”
Quality over quantity is a key theme in this episode, and Jesus offers his principles on the matter. He encourages investors to reflect on their most profitable deals and identify the hidden gems that yielded exceptional results. The focus should be on finding those lucrative opportunities rather than spending resources on leads that won’t materialize into closed deals.
Watch the whole episode and get ready to hear a thought-provoking exploration of real estate data, its indispensable role in the industry, and the actionable strategies shared by Jordan and Jesus.
About Jesus Toledo and 8020REI
Jesus Toledo is Co-Founder of 8020REI, a data analytics company that helps real estate investors obtain better data and build custom outbound marketing plans to maximize their ROI. For 8020REI, better data = more deals. They accomplish this by providing highly targeted seller data every month for each of your outbound marketing channel to maximize your ROI.
8020REI’s 3 step process helps you streamline your data and avoid the pains of data management, such as low response rate, poor quality data, data living in a black box, running out of data, or unorganized data storage.
1. Reverse Engineer Deals
Send them your closed deals, and use their report to build your custom buy box.
2. Custom Marketing Plan
Tell them your outbound goals, and they build your marketing cadence.
3. Highly Curated Lists
Niche data done for you. Completely hands-off and ready to execute!
8020REI provides data analytics + intentional marketing cadences for professional investors!
About That Real Estate Tech Guy
That Real Estate Tech Guy is the only podcast focused on helping Real Estate Investors make better technology decisions to close more deals and make more money. It is your weekly chance to explore how technology can help your real estate business explode. Informed by decades of REI and technology experience, Jordan gets into the details with seasoned tech and real estate industry leaders to bring you the lessons you need to get ahead. Learn from guest successes and failures, get the inside scoop on the next big trends, and always walk away with actionable ideas to build faster, better, and more profitably.
Interested in being a guest? Head to thatrealestatetechguy.com and let us know!
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